Rybbon is excited to announce our latest partnership with Krealinks to integrate points-to-rewards with their community management platform to increase community engagement. Now, community managers can use points-to-rewards to gamify their communities, increase engagement, and gain quality insights.
Online communities have emerged as a powerful model for research and marketing. The success of these communities relies on the recruitment and retainment of productive, engaged members. Krealinks’ built-in gamification system enables managers to identify top contributors in their community based on the quantity and quality of content created and defined rules for success. With Rybbon, community managers can now leverage automated digital rewards as incentives for members to become content leaders.
Community members upload content to accumulate points over time, and once a set threshold is reached these points are converted into credits on the Krealinks platform. Credits can then be redeemed for delightful rewards using the seamlessly integrated Rybbon reward gallery.
Community members can choose from Rybbon’s extensive catalog, including e-gift cards from top brands like Amazon, prepaid Visa and Mastercard rewards, and e-donations. Reward delivery is simple even for international communities, as Rybbon automatically curates choices based on the member’s country and currency.
With its new integration into Krealinks’ community management platform, Rybbon’s points-to-rewards capability simplifies the execution of effective gamification strategies. Administrative time is nearly eliminated as Rybbon automates each step, from points redemption to reward delivery. The automated experience within the Krealinks platform drives higher engagement without excessive time and effort from the community manager. This new capability complements Krealinks’ all-in-one nature, as the leading solution for conducting qualitative research, online surveys, and online co-creation on the same platform; allowing Krealinks’ customers to increase community engagement for higher-quality insights, and even greater business decisions.
Want to learn more about gamifying your community? Join our upcoming webinar on Thursday July 8th at 10:30 AM ET / 7:30 AM PT to learn best practices for maximizing community engagement and see the new integration in action. Plus, all attendees get a $10 reward! Register for the webinar here.
Kristy is a digital marketing professional who specializes in innovative marketing solutions for the technology space
Kristy is a digital marketing professional who specializes in innovative marketing solutions for the technology space
